One more reason are personal advertising. Most females which continue its maiden brands exercise as they marry afterwards in daily life otherwise at the same time whenever their professions happen to be entirely swing, and it also would be risky-both community-smart and you can economically speaking-to alter names. That’s partially considering the worth of private advertising otherwise, essentially, name recognition.
A woman which have tens and thousands of bylines as the a properly-identified creator, eg, may feel particularly she’s performing over by taking their partner’s name. Therefore, too, you’ll people woman with a reputable term and you can brand. Lookup by the Leigh Ann Humphries, Harvard Medical University group of 2017, supporting this.
Having fun with an on-line survey, Humphries requested 103 feminine friends regarding their preparations because of their history labels immediately following matrimony. Ler mais